Growth Strategy for Aesthetic Practices, Simplified.

Hands-on AI tools and expert marketing to scale smarter without wasting time.

AI tools for plastic surgeons

What I Can Help You With

From streamlining lead follow-up with AI to designing full-funnel email campaigns, I offer practical, marketing-first solutions for aesthetic practices ready to grow efficiently and sustainably.

AI Concierge Builds

Custom-trained AI virtual assistant that automate your front desk follow-up, FAQs, and lead nurturing.

Email Strategy + Copy

End-to-end design and writing for newsletters, email automation strategy, and promotional sends.

Practice Website Optimization

High-performance landing pages, lead-gen aesthetic SEO structure, and consult-driven edits.

Why Practices Trust Me

With 18+ years in aesthetic marketing and hands-on work with over 100 practices, I’ve seen what works — and what wastes time and money. This is strategy and execution built for results, not vanity metrics.

I’ve partnered with solo surgeons, multi-location clinics, and national brands to improve lead conversion, streamline patient communication, and scale smarter using modern tools — without overcomplicating your workflow.

Scott Tobin - aesthetic practice marketing

How I Work With Practices

From one-time AI builds to long-term growth strategy, here’s how I help practices move forward:

Quick Fixes & Builds

Set up high-impact AI tools, fix messaging, or optimize single workflows for fast wins.

Consult & Strategize

Clarify your goals, spot friction points, and build a smarter growth roadmap.

Ongoing Optimization

Continually improve traffic, lead quality, and front-desk automation.

Real Results from Real Practices

See how aesthetic practices are saving time, improving conversions, and running smarter with our help.