Field Notes
Field Notes on AI, Systems & Ventures.
Working notes from inside real engagements — what AI actually changes, where it stalls, and how durable systems get built.
Jun 3, 2026 · 3 min read
How I Run a Portfolio of Businesses Alone Using AI
Eight active ventures, one operator, no full-time team. Here's the actual workflow — not the theory.
Jun 3, 2026 · 2 min read
I Built a Surgery Cost Platform for Practices That Can't Staff a Pricing Desk
Most surgical practices lose leads at the pricing question. MySurgeryQuote exists because that problem is solvable without adding headcount.
Jun 3, 2026 · 2 min read
SEO vs AI Search: What Actually Changes
AI search changes how people discover brands — but not everything changes. Here's what actually shifts, and what still works the same way it always did.
Jun 3, 2026 · 2 min read
The Mexico Insurance Market Has an SEO Problem. Here's What We Did About It.
Ranking for Mexico insurance terms means competing against entrenched comparison sites with years of domain authority. SmartGringo found a different path.
Jun 3, 2026 · 2 min read
What I Learned Building a Health Ring App Without a Hardware Team
Ringlo tracks sleep, heart rate, SpO2, and activity from smart rings — built solo by reverse-engineering BLE protocols with AI. Here's what that process actually looked like.
Jun 3, 2026 · 2 min read
When Should I Stop Using Off-the-Shelf AI?
Off-the-shelf AI tools work until they don't. Here's a practical framework for knowing when generic tools are holding you back — and what to do instead.
Jun 3, 2026 · 2 min read
Why Valle de Guadalupe Deserves Better Search Coverage
Mexico's wine country is world-class. The English-language content covering it is not. Bodegas de Mexico exists to fix that gap.
Dec 31, 2025 · 4 min read
The Cost of Letting Vendors Define Your AI Strategy
When vendors define your AI strategy, you inherit their incentives, limitations, and blind spots. Here’s why that’s costly—and how it happens.
Dec 31, 2025 · 4 min read
Decision Debt: Why Automation Fails Without Judgment
Automation fails when judgment is missing. Decision debt accumulates quietly—and AI exposes it faster than any system before.